November 25, 2024

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Visitors watch Hyundai Mobis’ Mobion, a full-electric car powered by the company’s e-Corner system, at CES 2024 held at the Mandalay Bay Center in Las Vegas, on Tuesday (Hyundai Mobis)

Hyundai Mobis, a car parts manufacturing unit under Hyundai Motor Group, unveiled Mobion, an electric vehicle running on its self-driving e-Corner System technology for the first time at CES 2024 in Las Vegas on Wednesday.

The technology incorporates the world’s first in-wheel motors consisting of four small motors that incorporate rotational steering and electronic braking in one module installed in the car wheels.

“The e-Corner system reduces physical connections of mechanical devices which gives more room when designing a car,” said Lee Seung-hwan, a director at the Future Technology Convergence Institute at Hyundai Mobis, in a statement. “The new technology will be applied to purpose-built vehicles rather than passenger cars.”

The system’s key features include “Crab Walking,” which allows the car to move sideways by rotating its wheels 90 degrees. “Diagonal Driving” rotates all wheels at the same angle for diagonal movement, while “Pivot Turn” helps the car to turn around from any given position or angle.

Hyundai Mobis also presented its autonomous driving sensor, composed of three light detection and ranging systems or LiDAR, and exterior lighting lamp and display aimed at improving the performance of self-driving.

The newly-added “Ground Projection” feature allows the car to consider additional driving routes and get alerts when pedestrians are around by analyzing data -- from 360 degrees around the car.

Aside from the public zone of the exhibition booth for visitors, the company said it runs a private zone where it can meet with corporate clients in North America. The company’s newly appointed CEO, Lee Gyu-suk, and other sales executives are greeting clients to seek business opportunities.

By Byun Hye-jin (hyejin2@heraldcorp.com)